Fort Lauderdale search engine optimization services? Local SEO is essential to smaller businesses that operate on a regional, as opposed to a national, level. While national SEO focuses more on ranking in searches across the country, local SEO prioritizes appearing on SERPs in a specific location. This strategy relies on marketing your brand, products, and services to local leads and customers. Optimizing your local SEO means more website traffic, leads, and conversions since the strategy is more relevant to your base of local customers. Think of this focused strategy as a way to help you compete more effectively against larger national brands that have unlimited resources to spend. By focusing on specific local-SEO to-dos, you can neutralize the advantage of bigger brands that routinely optimize for broader keywords and rely on brand recognition, instead of value propositions, to bring in traffic. Further, 35% of all search traffic is local according to an estimate in a 2017 ReviewTrackers’ study. Without local SEO, your business could be losing out on a significant amount of traffic.
NAP Citations: As you can see from the above image, citation signals account for 13% of the ranking factors. For anyone unfamiliar with citations, they are online references of your business in relevant directories around the web. And NAP stands for Name, Address and Phone Number. The more consistent NAP citations you have for your business, the more are the local SEO benefits. But, keep in mind that inaccurate or inconsistent citations are likely to negatively affect your local SEO. If you have done citations in the past that may seem to be inconsistent, get a citation audit done through a professional to fix the NAP variations.
We are great communicators. In fact, communication is so important for us that we’ll set up several meetings with you before getting started. We want to know exactly how to help you, so we’ll do our best to discover how our services can meet your needs and even exceed your expectations. While SEO is the aspect that all things should revolve around, we strive to make you happy. Our focus is on the client and our services cater to the exact needs of each customer, rather than on the average SEO needs. For instance, if you want to focus more on local search and mobile, we’ll help you attain your goals, and focus less on ranking your business on Bing or Google nationwide. Read more details at Palm Beach SEO Services.
SEO, or Search Engine Optimization, is the process of getting quality traffic from free, or organic, search results on the search engines (like Google and Bing). It’s important that the traffic you drive to your website is relevant to your industry. If you manage to attract a high volume of visitors searching for Macintosh computers while what you actually do is selling raincoats, the traffic will do you no good. SEO is one of the most important types of digital marketing. By optimizing your content for search engines, you can increase a steady stream of relevant traffic that will only grow over time. Without search engine optimization, people simply won’t be able to find you on the Internet. Some optimization techniques include: researching relevant keywords and including them into your website copy, optimizing your website titles, description and loading speed, building relevant backlinks.
Over 3 billion of people conduct searches on Google every single day. Most of them conduct more than one search. In South Florida, millions of people are looking on Google and Bing for products to buy, services to try or offers to discover. Whatever you sell or advertise, it is imperative to start ranking locally in South Florida. At MRB Marketing, we focus on growing companies in South Florida in SERPs and enabling them to rank high in Google and other search engines for specific keywords tailored to their businesses. Even if your site is not SEO-optimized, our experienced SEO specialists will analyze your site and start ranking it using white-hat, approved SEO practices in 2019. Read extra details at https://www.mrb.marketing/.